What

At Hello Lockey, we help businesses build brands with purpose, clarity, and a whole lot of personality. Whether you're just starting out, evolving, or feeling a bit lost, we offer a range of creative services, from strategy through to product roll out, that are tailored to helping you achieve your business goals. We work closely with you, making sure the process feels clear, collaborative, and genuinely enjoyable. We lead the charge, but when needed, we bring in trusted partners to support, always under our creative direction, so everything feels joined up and true to your project needs.

Brand Strategy

Way before we start to create, there has to be a strong understanding of what things mean to the business and its users. Brand Strategy is all about getting to the heart of your business, why you exist, who you're here for, and what makes you different. We’ll work with you to define your purpose, vision, and mission, thinking about your current and ideal audience, so you’re not just guessing at what your brand should be - you’re building it on strong foundations.

AUDIENCE ALIGNMENT
BRAND PURPOSE
BRAND VALUES
MARKET/COMPETITOR INSIGHTS
RESEARCH

Brand Identity

This is where we'll look at, and craft your brand personality. We’ll define your values, tone of voice, and how you want to show up. Whether you're bold, warm, cheeky, or grounded (or a little bit of everything), we’ll help shape a brand identity that feels like you, and speaks clearly to the people you want to reach.

TONE OF VOICE
MESSAGING GUIDELINES
BRAND PERSONALITY

Visual Identity

Now we make you look the part - how do we take everything we have learned, and inject it into everything we create moving forward?. Your Visual Identity is your logo, colour palette, typography, design elements, gathered and documented into a style guide, a visual toolkit that brings your brand to life. We’ll give you options, refine based on your feedback, and make sure everything works together beautifully, in a way that lasts.

LOGO
TYPE SYSTEM
COLOUR PALETTE
ASSETS
STYLE GUIDELINES

Roll Out

Our work doesn't just stop at your guidelines, we can also help you roll it out to all of your brand touch points. We design websites, mobile apps, and everything offline, such as print, packaging, and merch, always with your audience in mind. It’s a mix of eye catching UI, UX that brings your users delight, and consistency. We lead the creative push and can bring in trusted specialists when needed, so your project vision can be realised.

WEB DESIGN
APP DESIGN
BRAND GUIDELINES
TEMPLATES

The Other Stuff

Not everything fits into a neat little box, and that’s totally fine. Maybe you need help naming your business, creating a pitch deck, or audit what you current have, that might feel a little… off. If it ties into brand and how your business shows up, we're happy to help. While we’ve got clear core services, we're always open to the weird, wonderful, or in-between brand asks that pop up along the way.

PITCH DECKS
NAMING
AUDITs
WORKSHOPS