Reimagining how people present themselves.
Vizzy saw the traditional CV as a dull, cookie-cutter document that stifled individuality and left applicants blending into the crowd. Their mission was to change that, offering a platform where people could create a “Vizzy” to truly stand out, whether for job applications or personal portfolios. Vizzy blends the essentials of a resume with tools to showcase personality, creativity, and unique strengths. They were looking for help with naming, crafting a bold visual identity, and rolling that identity seamlessly into their web product through thoughtful UI and UX design.
Every concept comes from somewhere. After research, stakeholder interviews, competitor as well as competitive research, we dive in to brainstorm. After exploration, great ideas move forward, this stage of a project is so exciting and rewarding.
Take a look at some of the other concepts created.
“We worked with Alex at a pivotal time in our businesses. Choosing the product name, setting the strategic tone, and looking for an identity and brand that would set us apart from the rest of our industry. Alex was brilliant, thought provoking, insightful, and a genuine originator. We landed on a name and initial brand proposition that set the tone for the product, and our business. Vizzy became Vizzy because of the work we did – enough said.”
